The Whippet Inn

Social Media Campaign Proposal

Custom Content by Borg Digital

Hello Martin!

We've put together a complete social media campaign tailored specifically for The Whippet Inn—York's worst kept secret. Below you'll find sample posts with AI-generated images, UGC-style videos, and photo-to-video transformations designed to capture your brand's confident, unpretentious character.

This content is ready to fill tables and build your following of discerning diners.

Brand Analysis

Tagline
"York's worst kept secret"
Brand Voice
Confident, unpretentious, slightly cheeky
Key Differentiators
Ever-changing beef cuts, sommelier wines, Yorkshire spirits
Target Audience
Discerning diners, couples, foodies, local professionals
Visual Style
Warm, moody, intimate, sophisticated

Example Posts

4 sample posts with AI-generated images designed for Instagram and Facebook

AI Video Content

Scroll-stopping video content generated entirely by AI

From Your Menu

Send us a photo of any dish and we'll transform it into stunning video content

One photo, multiple videos. Different moods, different styles—same stunning dish.

Ditch The Desk

Yorkshire's least competitively priced meal deal. A UGC-style promotional video.

4 Course Lunch for 2

£100
  • 1. Deep fried cornichons with sweet chilli sauce
  • 2. Shell baked queen scallops with chorizo, caramelised cauliflower and cheddar
  • 3. 400g Chateaubriand, garlic mushrooms, onion rings, warm pea salad, chips, peppercorn sauce & watercress
  • + Add 2 garlic Argentinian king prawns +£8
  • 4. Sticky toffee pudding with molasses toffee sauce and vanilla ice cream

Perfect for date night or a midweek escape

AI Video Concepts

Additional AI-generated videos showcasing different styles and moods

Atmosphere

Concept 1

AI-generated pub atmosphere capturing the warm, intimate feel

Food

Concept 2

Cinematic food styling for social media

Ambiance

Concept 3

Warm pub ambiance perfect for Stories

Investment Options

Choose the package that works for you

Content Pack

£150 one-off
  • 4 custom AI images
  • 10 written captions
  • Hashtag research
  • Delivered to you

Essentials

2x per week

£99 /month
  • 8 posts per month
  • Custom images each post
  • Instagram + Facebook
  • Optimal timing

Professional

5x per week

£199 /month
  • 20 posts per month
  • Custom images each post
  • Priority support
  • Monthly report

Daily

7x per week

£250 /month
  • 30 posts per month
  • Custom images each post
  • Priority support
  • Monthly report

Download Full Proposal

Get the complete proposal PDF with all details, content calendar, and terms

Download PDF Proposal

Ready to Fill More Tables?

Let's create content that captures York's worst kept secret and turns followers into diners.

Get Started Call: 07477 133249